Companion site for “YouTube: An Insider’s Guide to Climbing the Charts”
How To Contact “Popular” YouTubers
Last week, during my live Q&A broadcast on blogtv, I was asked by one viewer how I got LisaNova and WhatTheBuckShow to appear in my videos multiple times. In the interest of full disclosure, I’ve worked on paid jobs for both of them. But they both appeared in my videos before they were paying me, and my paid work with them both came out of the relationship we built making collabs.
People are Just People
The term Internet Celebrity is thrown around a lot, and probably does apply to most of the top twenty YouTubers, but that doesn’t mean these people are out of your reach, or too good to write you back. No matter the number of subscribers, we’re all creative people who have a passion for online video, and usually film in our bedrooms. Remember, even sxephil, nigahiga and smosh all started with zero subscribers at one point.
It Never Hurts to Ask
I met Buck and Lisa both by just emailing them with a video idea. I didn’t know if they would write back or not, I had very few subscribers, very few views on my videos at that time. But I sent them good ideas, in polite, personal emails, and I heard back from both.
So, here are a few tips you can use to put the odds in your favor that other YouTubers will write back and want to work with you:
- Send them a completed script up front. Don’t contact someone and say “hey, we should work together on something, cause I’m totally cool. Give me an idea and we’ll do it!” Don’t make others do your work. Other YouTubers are already busy enough, what with their live shows and their numerous open court cases against Trevor Reiger for defamation. Send them a completed script, or at least very detailed outline, up front.
- Keep the fangirling to a minimum. You probably should mention a video of theirs that you like. But don’t ask if they remember you from those six words you exchanged in a chat room three months, seventeen days and eight hours ago.
- Don’t assume they know who you are or remember you. You may have a lot of subscribers, you may have just been featured on the front page, you may have even made video responses to their videos, but that doesn’t mean other YouTubers are going to know who you are. Don’t expect them too, and don’t feel bad about it if they don’t.
- Be personal. Don’t spam fifteen people at once with the same message. Write individual emails to the people you’d like to work with. Include a comment about their most recent video, a real comment that shows you watched, understood and enjoyed what they’re doing on YouTube. Include contact info to one place, the best place to get a hold of you; don’t include a dozen links at the end of your message. (may get filed away in their spam folder if you do)
There are additional tips, and I cover them in my book, YouTube: An Insider’s Guide to Climbing the Charts, but these are enough to get you started. If you’ve found any additional tips that work for you, let me know in the comment section below.
Viral Video Wannabe...
…is written by Alan “fallofautumndistro” Lastufka, co-author of the book, “YouTube: An Insider’s Guide
to Climbing the Charts“. This site offers resources
for readers of my book and new tips and techniques expanding upon what is in my book. Visit the Purchase page above to order your own copy today!